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Unlock Protocol

Public
Investing
Multi-feature Platform
Recruiting
Contribution & Compensation
Governance & voting
Knowledge Management
Marketing
Community Management
Token Gating
Treasury Management
Fundraising
Token Creation

Membership benefits for online communities.

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Founder(s):  
Jᵾlien Genestoux
This post was written by 
Mark Tan
and edited by 
Justin Williams
 & 

Overview

What is it?

Unlock is a protocol for memberships that lets creators monetize their work, on their own terms, without having to rely on 3rd party applications or platforms. This open-source protocol allows creators to integrate and build any kind of membership application.

What problem does it solve?

Unlock is meant to help creators find ways to monetize without relying on a middleman. It’s a protocol and not a centralized platform that controls everything that happens on it. If you are a creator, this lets you monetize your work and ensure that only your members can access it.

How does it work?

Unlock memberships are NFTs that use the ERC-721 specifications. This means like any other NFT, Unlock memberships have an image, which can be customized by the lock’s creator. Once set, the image will be visible for all of your members in their wallets (if the wallet supports NFT), as well as on market places like OpenSea. This NFT can unlock content, tickets, and anything else you’d like to monetize.

How do I use it?

DAO Masters Insights

Why it's cool:

It’s the first NFT-based protocol to be available on 5 networks (Mainnet, xDAI, Polygon, BSC, and Optimism). They are also compatible with any tool which can leverage NFTs, including Snapshot governance application

Challenges:

Support for automated workflows to assign NFTs in bulk is possible but UI is limited, they are working on building tools to manage this for a large number of items to manage memberships more easily.

Words of advice:

Understand how you intend to use this to remove friction with your members: like gated access to content, social token ownership, or stream payments based on the types of access tokens.

Expected future updates:

Getting Started

The first step to using Unlock as a creator is to deploy your own lock so you can sell memberships to your own content. Each membership is an NFT that you can customize easily. To configure, identify the name of the lock, duration, price, and the number of keys that can be sold.

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